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Our Origin Story

Cinetronica ® is an utopia for virtual, journey lead creative.

We forge cross-media audio workflows for the 21st century.

Founder, Lynden Campbell is a legally qualified music supervisor with over 20 years music licensing experience. She has worked across TV, games, advertising and experiential, score coordination, licensing negotiation, commercial contracts and budget management for media soundtracks. As music supervisor, responsibilities on projects include:

  • Budget control for source and composed music

  • Music rights clearance and research from pre to post production

  • Creative music search from commercial music, library and music archives

  • Score coordination - arranging studio bookings, music team sourcing (composer, musicians, studios, orchestrators, conductors, programmers, copyists, music editors and engineers) call sheets and schedules

  • Contractual negotiations, NDAs and MU PACT Agreements

  • Session planning and pre-record coordination

  • Preparing rehearsals for on-set

  • Soundtrack releases

  • On set liaising with sound, props and costume.

  • Delivering cue sheets using systems such as CueTrak


As Head of Synchronisation, in 2009, Lynden established the sync team across both the Domino Recording and Domino Publishing companies. Lynden has a wealth of experience working with a wide range of copyright issues across independent artists, songwriters and labels including Son Lux, Owen Pallett, Patrick Watson and Jon Hopkins. Score work included Peaky Blinders (Anna Calvi), Piggy (Bill Ryder-Jones), the Goob (Luke Abbott), Pure (Julia Holter) and Industry (Nathan Micay)


Lynden began her career in music licensing at EMI Records with highlights including working on the Cadbury's Gorilla advert (Phil Collins), Moon (2009 Sony Pictures dir. Duncan Jones) and Children of Men (2006 Universal Pictures dir. Alfonso Cuarón). This gave her experience working across extensive superstar roster including Kate Bush, Blondie, David Bowie to the Beatles.


A member of the Music Manager’s Forum, Lynden's relentless passion for sound manifests as a music manager for BAFTA Games Composer and chiptune pioneer Chipzel. After a successful application to Arts Council Northern Ireland, Lotto and Screen Northern Ireland the pair secured funding for the development of a motion sensor game launched at RENDR 2023. Ongoing studio and pop-up art partnerships include Poster Sale! .


A proponent of ambisonics and spatial sound, Lynden created Spatial Sound Symposium in 2021 for XR and full dome which led to the launch of a manifesto for a deep listening revolution at FullDome UK (2022). The manifesto sets out aspirations to produce more interactive, sound-driven, immersive experiences. Lynden believes that the future of entertainment will be extended journeys built on games engines. Her live and experiential work includes Dubai Expo 2020 (Live performances from Lang Lang, Andrea Bocelii, Christina Aguilera, Norah Jones and Mohammed Abdu), Frameless London and self-produced R&D projects for Full Dome (Chagall, Tawiah, Chipzel, x2AA).


Keynote speeches and panel moderation

Music technology live Q&A host Chagall 'Unlocked' Barbican, London 2023

Metadata - AIM Sync 2021 keynote on data and ethical tagging

Blockchain AIM Sync 2019 What will sync look like in 10 years time? with Imogen Heap

Livestream - AIM Connected 2019 Maximising potential in user-generated content with Anthony Pakrosnis,Twitch

Virtual Assistants - Pivotal 2019 AIM presents smart speakers interviewing Ivy Taylor (Amazon)

Conference panel appearances

BIAF 2023, Ivors Academy, Cannes Lions, Berlin Fashion Film Festival, Edinburgh International Film Festival, BFI London Comedy Film Festival, Liverpool Sound City, Future Music (Barcelona), FACT Liverpool, Short&Sweet, BIME, Aesthetica Short Film Festival



The Fundamentals of Fashion Filmaking by Nilgin Yusuf (Bloomsbury Visual Arts) Chapter 6 Fashion Filmmaking ‘Working With Music’

BBC Bitesize 'Who Owns Music'


BBC review 2024 - The Regime ****

Dome shines light on women in tech

Music Licensing apps

Indie Essentials - Ethical Tagging

Interview 2020 

Director Stephen Frears/Jessica Hobbs Showrunner Will Tracy (Succession)
6 part (Comedy, Drama)

Composers – Alexandre Desplat / Alex Heffes

LOCKWOOD & CO (2023) Netflix
Director Joe Cornish 8 part (Action, Adventure, Drama) Composer – the Flight


PISTOL (2022) FX Network

Director Danny Boyle 6 part (Action, Drama, Music)
Composer – Underworld

BANSHEES OF INISHERIN (2022) Searchlight Pictures Director Martin McDonagh
Feature film (Comedy, Drama)

Composer – Carter Burwell / Brendan Gleeson

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